Elmar Mock is the Founder of Creaholic, but he began his career as an engineer in a deteriorating watch industry. Elmar approached top-level management within his company with an insane idea, a new way to completely innovate the industry and improve sales. Everyone thought he was crazy and his co-workers distanced themselves from him, but that turned out to be a good thing. Today’s topics include:
● His experience and frustrations as a young inventor in the dying watch industry and the unique mindset he employed.
● Using examples from the natural world he highlights the diverse approaches to innovation, change, and creation.
● Gives constructive advice for those of us pushing for change, within ourselves, the organizations we work for, and the society we live in.
Caroline is the CEO of Sevenshift, a firm that shows people how to leverage behavioral science to improve their working life. Caroline is also the author of How To Have A Good Day, which has been published in 16 different languages, in more than 60 countries. Some of the topics Mark and Caroline cover on this week’s show are:
● The secret manifesto Caroline has hidden in the book, which is shared by the Innovation Ecosystem.
● The 100-plus tools Caroline uses, all of which are scientifically proven, and operate independent of context, culture, or industry.
● What you can do to hack reality in service of having a good day.
Marc Vollenweider is the CEO of Evalueserve and has spent over 15 years guiding Evalueserve to become a global research, analytics and data management solutions provider. This is the second time Marc has appeared on the podcast; you can listen to his first interview here. Marc has recently written the book titled, Mind+Machine:A Decision Model for Optimizing and Implementing Analytics, which Mark and Marc cover on this week’s show. Some of the other topics covered in this interview are:
● Marc’s transition from being a McKinsey partner to founding a business employing over 3,500 people.
● The winner-takes-all characteristics of the markets Marc plays in, and his strategies to go after these markets, are detailed in his new book Mind+Machine.
● The counter-intuitive benefits arising from simplification and automation.