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The Innovation Ecosystem: changing perspectives, one podcast at a time

Join us, as we interview remarkable and thought-provoking guests about innovation, leadership and culture in the world of business. We do this by exposing you to multiple perspectives from the arenas of business, academia, science and sports. We bring you key insights and proven tools you can use straight away to enrich your ecosystem so you are better able to respond to change. Full show notes available at InnovationEcosystem.com
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Sep 20, 2016

Amantha Imber is the Founder of Inventium, a company that uses science-based innovation to help organizations unlock their growth. Amantha has worked with some of the biggest names in the industry such as Coca-Cola and Disney, and is the author of The Creativity Formula: 50 Scientifically-proven Creativity Boosters for Work and for Life. On this episode, Amantha discusses how to encourage a risk-taking company culture that isn't afraid to fail in the name of innovation, as well as what she personally looks for in a new hire.

  • 03:20 - Who is Amantha and how did she get started?
  • 04:45 - What is Amantha's book about?
  • 05:20 - Amantha discusses some of the innovation taking place in Australian companies.
  • 08:05 - How Amantha and her team have helped big-names like Coca-Cola and Disney with their innovation.
  • 09:45 - When you're working on creative ways to disrupt the industry, you have to apply a long-term game plan.
  • 11:15 - How does Amantha effectively measure the before and after of a company's innovation?
  • 11:25 - It's difficult to foster a risk-taking company culture.
  • 13:00 - How did Tata successfully build a company culture where it was okay to fail in the name of innovation?
  • 15:20 - What would a typical day at Inventium look like?
  • 16:50 - Unfortunately, companies do not give enough autonomy and control to their employees.
  • 17:50 - If managers are simply telling staff what to do, they are also killing creativity.
  • 21:00 - When people feel challenged, they produce more innovative outcomes.
  • 23:55 - What does Amantha look for when hiring new talent?
  • 27:15 - How important is purpose in a company?
  • 29:15 - How to use the innovation audit/self-assessment quiz that's in The Creativity Formula book.
  • 31:25 - The Creativity Formula caters to both the individual at the employee level looking to make a difference as well as senior leaders.
  • 32:15 - What has Amantha changed her mind about recently?
  • 33:30 - What does Amantha do to remain creative?
  • 34:45 - What Amantha contributes her life’s success to.

FULL SHOW NOTES: http://innovationecosystem.com/the-science-of-innovation-with-amantha-imber/

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